BrandSKU's print-on-demand catalog covers a wide range of materials and colors across apparel, accessories, and home goods. This guide walks through what's available, how to think about material choices, and where to preview options before publishing.
Available Materials by Category
Apparel
- Cotton — Soft, breathable, and widely used for T-shirts, sweatshirts, and hoodies. Best for DTG printing with a natural, soft-hand finish.
- Polyester — Lightweight and quick-drying, ideal for activewear and sublimation printing with vibrant, edge-to-edge coverage.
- Cotton-Polyester Blends — Combine softness with durability and color retention. A common choice for everyday wear.
- Tri-blend Fabrics — Mix of cotton, polyester, and rayon for a lightweight vintage feel, popular in fashion-forward apparel.
- Fleece — Used in hoodies and sweatshirts for warmth and structure.
Accessories
- Cotton Canvas — Sturdy, structured material used in tote bags and pouches.
- Polyester Fabrics — Applied in hats, caps, and phone cases where color vibrancy matters.
- Silicone and TPU — Used for phone cases, offering flexibility and impact resistance.
- Woven Textiles — For socks, scarves, and other knit accessories.
Home Goods
- Ceramic — Standard for mugs, offering smooth print surfaces and dishwasher-safe durability on most models.
- Canvas — Used for wall art and canvas prints, with a textured finish that suits illustrative designs.
- Polyester Blends — Common in blankets, cushions, and pillow covers, printed via sublimation for full-coverage patterns.
- Paper Stock — Used in posters and prints, available in matte and semi-gloss finishes.
Personalized Products
- Mixed materials depending on product type — mugs, phone cases, apparel, and accessories all support personalization such as names, dates, and photos.
Available Color Ranges
Color availability depends on the product and the base material. Rather than a single fixed palette, each product carries its own color options — driven by manufacturer availability and print compatibility.
Typical Apparel Color Ranges:
- Core neutrals — White, Black, Heather Grey, Navy, Charcoal, Beige
- Basic brights — Red, Royal Blue, Forest Green, Yellow, Orange
- Seasonal shades — Pastel and earth tones (varies by product and season)
Home Goods Color Ranges:
- Mugs typically come in White, Black, and Colored Interior/Handle variants (e.g., black interior with white exterior)
- Canvas and posters use the print itself for color; the substrate is white or off-white
- Blankets and cushions come in White, Grey, and select accent colors depending on the model
Accessories:
- Tote bags and canvas accessories usually offer Natural, Black, and a few core colors
- Hats and caps have broader color ranges (typically 8 – 15 shades)
- Phone cases are usually Clear, White, or Black as the base
How Material Affects Print Method and Result
- Cotton + DTG (Direct-to-Garment) — Soft feel, muted colors, best for detailed illustrations
- Polyester + Sublimation — Vibrant, edge-to-edge coverage; colors bond into the fabric permanently
- Cotton-Poly Blends + DTF (Direct-to-Film) — Bright colors and durable prints on darker fabrics
- Ceramic + Sublimation or UV Printing — Sharp images with full color range on mugs and hard goods
- Canvas + Pigment Printing — Textured, artistic finish suited for wall art
- Fabric + Embroidery — Textured raised stitching, best for logos and simple shapes
How to Explore Materials and Colors
Step 1: Open the Product Catalog in your BrandSKU dashboard.
Step 2: Browse by category (apparel, accessories, home goods, personalized items).
Step 3: Select a product to view its Material Composition, Available Colors, and Print Method on the detail page.
Step 4: Use the Mockup Generator to apply your design across different colors and see how it appears on each variant.
Step 5: Order a sample if you want to verify material feel and color accuracy before publishing.
Tips for Choosing Materials and Colors
- Match material to design style — Photographic or detailed artwork prints best on cotton with DTG; bold, full-coverage patterns work best on polyester with sublimation.
- Consider your customer — Casual streetwear favors cotton and cotton blends; performance apparel calls for polyester; premium giftware justifies ceramic and canvas.
- Start with core neutrals — Black, white, and grey drive most sales in POD apparel and reduce inventory complexity.
- Test with samples — Materials and colors on screen never fully match physical products; a sample order is the most reliable check.
- Match color to product category — Not every color is available on every product, so plan collections around what's consistently offered across your chosen lineup.